Calling all Social Media Ambassadors

Stephen Evanoff

Stephen Evanoff

My favorite NAEM initiative for 2010 is the effort underway to move our Web communication tools into the emerging world of social networking media.  You’ve undoubtedly seen these efforts reflected in the changes to the Green Tie and other forms of membership communication.  We are planning several activities for the upcoming Forum intended to further advance this cultural change within NAEM.  As 2010 NAEM Forum Chairman, I’ve decided to use this blog space to outline these ideas and to ask you to consider becoming an NAEM Social Media Ambassador.

Why consider becoming an NAEM Social Media Ambassador?  For you personally, there’s inherent value.  It’ll put you at the forefront of social media savvy people, which, in and of itself, is good for your professional development and your ability to relate to the new generation entering the work force; we must embrace social media tools to attract and train the next generation of EHS and Sustainability leaders.  We rely on active members like you to build the future NAEM.

So, fellow Ambassadors, here are three things you can do:

First, NAEM is hosting a graduate student blog contest, targeting those who are interested in a career in corporate sustainability.  The two students whose blogs get the most comments will receive a free registration to the 2010 NAEM Forum.  NAEM’s Facebook page (yes, we have a Facebook page) has an announcement on the contest.  Please go to Facebook, read the blogs and cast your vote.

Second, we are cogitating on concepts for the Forum like exhibitor giveaways through Twitter and a photo contest through Facebook.  Bring your iPhone, PDA, and digital camera to the Forum and join the fun.

Third, we would very much appreciate your feedback on these ideas, and, more importantly, we would like you to offer your own ideas to engage NAEM membership in social media.  You can offer your idea by entering a comment to this blog.

See you in October in Indy!

About Stephen Evanoff

Stephen Evanoff is Vice President of Environment, Health and Safety for Danaher Corp. and President of NAEM’s Board of Directors. Follow him on Twitter at @SteveEvanoff.

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3 Comments
  1. Hi Steven,

    Here’s a social media idea for the Forum. Use foursquare.com at the Forum. href=”http://www.foursquare.com”>Foursquare,/a> is a geo-located social media tool where you “check-in”, much like Facebook places. Actually, Facebook places and Foursquare interact with each other. If you “check-in” enough at a given location, you become the “Mayor.” Companies or organizations can offer the Mayor special deals. Digital badges are awarded as well. There is the coveted “Swarm” badge that foursquare users get when 50 or more users check-in near the same time at the same location. You can also have special event badges. Could be a lot of fun for attendees at conferences to see who else is there, and see who’s Mayor of the Forum.

    Because of the real-time aspects of social media, it will be a valuable tool at conferences. I recently seen panel discussions where they are receiving twitter feeds from the audience tagged with a hash mark to get questions and feedback.

    Best regards,

    Dean M. Calhoun, CIH
    Affygility Solutions
    Follow me on Twitter @affygility

  2. Hi Steven,

    Here’s a social media idea for the Forum. Use foursquare.com at the Forum. href=”http://www.foursquare.com”>Foursquare is a geo-located social media tool where you “check-in”, much like Facebook places. Actually, Facebook places and Foursquare interact with each other. If you “check-in” enough at a given location, you become the “Mayor.” Companies or organizations can offer the Mayor special deals. Digital badges are awarded as well. There is the coveted “Swarm” badge that foursquare users get when 50 or more users check-in near the same time at the same location. You can also have special event badges. Could be a lot of fun for attendees at conferences to see who else is there, and see who’s Mayor of the Forum.

    Because of the real-time aspects of social media, it will be a valuable tool at conferences. I recently seen panel discussions where they are receiving twitter feeds from the audience tagged with a hash mark to get questions and feedback.

    Best regards,

    Dean M. Calhoun, CIH
    Affygility Solutions
    Follow me on Twitter @affygility

  3. Hi Steven,

    Here’s a social media idea for the Forum. Use foursquare.com at the Forum. Foursquare is a geo-located social media tool where you “check-in”, much like Facebook places. Actually, Facebook places and Foursquare interact with each other. If you “check-in” enough at a given location, you become the “Mayor.” Companies or organizations can offer the Mayor special deals. Digital badges are awarded as well. There is the coveted “Swarm” badge that foursquare users get when 50 or more users check-in near the same time at the same location. You can also have special event badges. Could be a lot of fun for attendees at conferences to see who else is there, and see who’s Mayor of the Forum.

    Because of the real-time aspects of social media, it will be a valuable tool at conferences. I recently seen panel discussions where they are receiving twitter feeds from the audience tagged with a hash mark to get questions and feedback.

    Best regards,

    Dean M. Calhoun, CIH
    Affygility Solutions
    Follow me on Twitter @affygility

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